---
title: "Webinar: Why YouTube might be the solution to rising GRP prices"
description: A webinar that shares unique insights about YouTube advertising on the big screen/Connected TV and how it might be a solution to the rising GRP prices.
image: https://knowledge.team5pm.com/hubfs/2022%2029th%20November%20-%20Webinar%20YouTube%20advertising_CTV%20vs%20TV%20LinkedIn%20paid%201200x627.png
---

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###### HOST

![host-sjoerd](https://knowledge.team5pm.com/hs-fs/hubfs/webinar-landing%20page/host-sjoerd.png?width=348&height=346&name=host-sjoerd.png "host-sjoerd")

Sjoerd Van Renselaar  
Video Marketing Consultant - Team5pm

# Webinar: Why YouTube might be the solution to rising GRP prices.

##### November 29th, 2022 2PM C.E.T.

It is becoming increasingly difficult for advertisers to reach their target audience with traditional mass media. Prices are rising and big competitors are joining the market. Time for brands to look for an alternative!

Almost 40% of people are streaming YouTube on their Connected TV (eMarketer, 2022). Tapping into this new streaming trend with YouTube advertising could solve these problems! Not to mention, that advertising with YouTube on the big screen has tons of advantages in terms of limiting your waste and cleverly utilising trends.

What can you expect in this YouTube advertising webinar?

- Advertising experts Gigi Verbunt (*Advertising Specialist* at Team5pm) and Josine Karsten (*YouTube Specialist* at Google) will share unique insights about YouTube advertising on the big screen (Connected TV).
- Discover why YouTube advertising might the solution to the rising GRP prices.

### SPEAKERS

![Gigi](https://knowledge.team5pm.com/hs-fs/hubfs/White%20paper-Landing%20page/Gigi.png?width=205&height=214&name=Gigi.png "Gigi")

Gigi Verbunt  
Advertising Specialist - Team5pm

![josine](https://knowledge.team5pm.com/hs-fs/hubfs/White%20paper-Landing%20page/josine.png?width=205&height=214&name=josine.png "josine")

Josine Karsten  
YouTube Specialist Northern Europe - Google

[![team5pm-logo-white@2x-2](https://knowledge.team5pm.com/hs-fs/hubfs/team5pm-logo-white@2x-2.png?width=2000&height=378&name=team5pm-logo-white@2x-2.png "team5pm-logo-white@2x-2")](https://team5pm.com/)

With offices in Amsterdam, Stockholm, Cape Town, and Warsaw, team5pm has a global network of clients, including Prime Video, IKEA, Volkswagen, GAMMA, bol., and KPN. Their work has received international recognition at awards like The YouTube Works, The Webby Awards, The Global Search Awards, and The European Video Awards, among others.

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